With the success of Beyonce 1st fragrance Heat she decided to turn up the heat with a follow up sexy scent Heat Rush. In a statement the singer said "I created Heat Rush to bring the feeling of warmth and sensuality to every woman who wears it". Heat Rush has fruity notes, a floral bouquet, and hints of honey amber and musk. Heat Rush has a warmer seductive take then her first signature fragrance and will retail starting at $24 for 0.5oz. Do you think she will make another racy ad for this one too?